Todo today, gone tomorrow

I once worked with someone who absolutely refused to write a to do list. He said that there was no point because the list always got longer and never disappeared. This got me thinking, I mean isn’t that the very nature of to do lists? There are always things to do and always things to add to your list. However, I do take his point on the fact that if out of control, to do lists grow and grow and can just end up stressing you out.

If I’m honest though, I quite like writing to do lists – I’m not as free spirited as my colleague was and would never consider not having at least a mental list of things to do – most people I know would fall into that category too. I do have a simple set of rules to follow though, to stop them from getting out of control:

  • Keep your to do list to no more than 10 items – you can always add to it if necessary, once you’ve completed those tasks!
  • Prioritise – Put a ‘1’ next to those ‘must do today’ tasks, ‘2’ for the next most important and ‘3’ for the least important for that day.
  • Group tasks together – If you have a couple of things that require phone calls, group these together as it will help you focus and save you from switching too much from one thing to another.
  • Build in some time for a short break – we all need a break away whether it’s 5 minutes for a coffee, half an hour lunch or a quick walk round the block. If it’s on your to do list, you give yourself permission to do it.
  • Finally, be honest and really think about what you can achieve. It doesn’t matter if you have 1 or 10 things on your list, as long as it’s achievable for you.

All sorts of tasks can end up on a to do list and this is where I come in. If you have an excess of tasks and think you need an additional pair of hands then get in contact so that I can help you.


Generating revenue for the small business

As obvious as it sounds, one of the biggest challenges any business will face is how to generate revenue, after all that’s why we are in business isn’t it? Have a think about how you generate revenue; what’s the first thought that springs to mind? Getting new business in perhaps?

Generating new business should still remain an important part of any company’s agenda but what about your existing clients? You’ve already provided some service or product for them; they know who you are and if you’ve done a good job, they are happy with your company and services. Tapping into your existing clients will work twofold. They are already aware of you and your company and are more likely to use you again; they are also more likely to recommend you to others, thus creating possible new business opportunities.

In order to use your existing client base to its full potential, a customer database is paramount. It doesn’t have to be all singing and dancing, as long as you can see who your customers are, what their businesses are and what services or products they have had from you previously, you can use this data to be pro-active and highlight other services and products you offer.

One of the services I can provide is to amalgamate all your customer data, be it on business cards, notes, past invoices and create a simple database tailored for your specific needs. Once you have visibility of your customers in one place, only then can you begin to be truly effective in your business.